Best The Alter Ego Effect: The Power of Secret Identities to Transform Your Life By Todd Herman
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Ebook About An award-winning performance expert reveals the secret behind many top athletes and executives: creating a heroic alter ego to activate when the chips are down.There's only one person in the way of you untapping your capabilities: You. There's also one person who can move you out of the way so you can perform at your peak. That person is already inside you. You just need to unlock them. This other part of you is your Heroic Self and you unlock it with an Alter Ego. After twenty-one years of working with elite athletes, performers and leaders, Todd Herman is revealing how you can use your alter ego to achieve the seemingly impossible. It all clicked for Todd when he met Bo Jackson. When Herman met Bo Jackson, the professional athlete told him, "Bo Jackson never played a down of football in his entire life." Bo explained that when he was young, he'd get into trouble because chaos caused by his anger issues. Then, he saw Friday the 13th and became fascinated by the cold, calculating nature of Jason Vorhees. In that moment, he resolved to stop being Bo Jackson, and start being Jason the moment he stepped on the field. In this transformative guide, Herman teaches you how to create and control an Alter Ego like Bo--and the thousands of other athletes, business leaders, entrepreneurs, and entertainers who have used this simple tool to change their lives. Herman also shares his own story: he knew that inside was a confident, self-assured, intelligent person who could help others get better results in their lives. When he started using superman's classic trick--putting on a pair of glasses--he learned to trigger the specific traits he needed to achieve his goals.The Alter Ego Effect is not about creating a false mask--it's about finding the hero already inside you. It's a proven way of overcoming the self-doubt, negativity, and insecurity that hold you back, and empowering you to ultimately become your best self.Book The Alter Ego Effect: The Power of Secret Identities to Transform Your Life Review :
Probably one of the most important reads of my adult life. Herman outlines the precise strategies used by top performers from the world of sports, politics, entertainment and more to become even more powerful on and off the field of play than they are innately.It's counter-intuitive and makes perfect sense. His historical examples of well-known achievers using the Alter Ego Effect are ample proof - if proof is needed - that this process for improved performance works and has done for millenia.While so many self-help books blindly suggest that you should step into an improved version of "you" (or more dangerously, that you are enough), Herman's book is the first one I've read to explain WHY a new version of you is going to be far more useful in life and specifically HOW to put that alter ego to play.Read this book. I’ve consumed dozens of self-help books and countless self-help podcasts in the last 12 months, trying to get back on track after a rough patch. I've felt unready and decidedly unwilling to curb this new habit until now. After reading this book, I feel for the first time in a long time that I have a plan and — best of all — hope. I am 100% clear that it's time to hit the pause button on compulsively gathering more and more and more information and to finally take action again. The book is that original, that inspiring, that solid. And while the author, Todd Herman, makes clear that the book does not contain a magic/easy button or a path of breadcrumbs to a pot of gold, it sort of does. His approach DOES seem a bit magical, super doable, and to deliver great rewards. But it also makes a TON of sense. Todd Herman is brilliant in the way he articulates an innovative but clear, accessible methodology for improved performance or transformation on the one hand, while tapping into deep truths that we all recognize on some level on the other. He also offers plenty of historical, anecdotal, and scientific evidence for many of his claims, but it felt more illustrative than absolutely necessary as the real prize here is in his approach not the underlying argument.One thing I want to make clear: this book is really for anyone dealing with either a problem they want to overcome or a goal they want to achieve —- as well as those seeking a more comprehensive lifestyle overhaul. I had listened to the author being interviewed on Inspire Nation, a podcast, and was really really keen to learn more. But when I first began listening to the book, I became concerned that it was only for great athletes aspiring to be the best or entrepreneur types, already in the 99.9 percentile of performance, looking to close the gap. My worries were promptly addressed though as the author shares a plethora of highly relatable stories ... and manages to seamlessly navigate between issues/aspirations of his elite clientele and those of more everyday people with everyday issues. That’s probably one of the best things about the methodology he shares, how amazingly flexible and versatile it is.Second, I see it as an amazing act of generosity for the author to share what really seems like proprietary information — including ALL of the how to — with others. He also manages to anticipate and then address all sorts of questions and potential mis-applications of his methodology, providing clear explanations and helpful strategies for addressing all, as though more than anything, his deepest desire is that all can benefit as much as possible from what he knows. That was what really struck me, took me by surprise (especially after buying all sorts of books only to find that the real nuts-and-bolts of the methods needed to be purchased separately): the sense that Todd Herman is so excited and inspired by the method's successes that he feels compelled to spread the word. And yet he somehow manages to do all of this without sounding hysterical or overly sales-hungry. Yeah ... he's a gifted thinker and communicator, who strikes just the right tone to rise above the din, inspire trust, and resonate deeply with today’s audience.Like many others, I have played around with alter egos before, but never really thought of it in exactly that way. Very much looking forward to continuing down that path with more confidence, and more practical support, and also to use these techniques with my kids.Cannot recommend this book highly enough!! 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